Review Kuliah I
Review Kuliah Perilaku Konsumen Rabu Siang, 7 September 2017 Yora Saprillia Depertemen Ekonomi Sumberdaya Lingkungan (www.esl.ipb.ac.id) Fakultas Ekonomi dan Manajemen (www.fem.ipb.ac.id) Institut Pertanian Bogor (ipb.ac.id) Kuliah Perilaku Konsumen IKK233 (Consumer Behavior Class) Department of Family and Consumer Sciences (www.ikk.fema.ipb.ac.id) College of Human Ecology (www.fema.ipb.ac.id) Bogor Agricultural University IPB (www.ipb.ac.id) Prof Dr Ir UJANG SUMARWAN, MSc (www.sumarwan.staff.ipb.ac.id, www.Ujangsumarwan.blog.mb.ipb.ac.id, sumarwan@mb.ipb.ac.id) Dr. Ir. Lilik Noor Yuliati, MFSA Dr. Ir. Megawati simanjuntak, MS Ir. Retnaningsih, MS Ir. Md djamaluddin, MSc Textbooks of Consumer Behavior Ujang Sumarwan. 2011. Perilaku Konsumen : Teori dan Penerapannya dalam Pemasaran. Jakarta: PT Ghalia Indonesia. Kuliah Rabu Siang 7 September 2017 The prime class lecture of consumer behavior is very impressive. The material and le